About

A digital agency built for entrepreneurs and SMBs.

Since 2012, SMMILE has helped businesses across Singapore harness the power of technology to grow. We specialise in web design, development, marketing, mobile apps, and emerging tech.

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12+

Years in business

100+

Projects delivered

50+

Active clients

15+

Industries served

Our story

Practical, founder-friendly, results-driven.

SMMILE was founded in 2012 with a simple idea: make great digital work accessible to entrepreneurs and small businesses, not just large enterprises. Over a decade later, that focus hasn't changed.

We work with founders and business owners to translate their vision into websites, campaigns, and events that actually move the needle. No fluff, no jargon, no scope creep.

Personalised approach

Every business is different. We tailor our work to your goals, budget, and stage.

Full-stack team

Designers, developers, marketers, copywriters, and producers — all under one roof.

Emerging tech

From mobile apps to AI and Web3, we help you stay ahead of the curve.

Trusted by 156 brands

Including Air New Zealand, Tokio Marine Insurance, Secureworks, IPP Financial Advisers, and Halcyon Homes.

The team

A small, full-stack team that ships.

Since 2012, SMMILE has been a tight, multidisciplinary team based in Singapore. We keep the team deliberately small so every project gets senior attention from start to finish — no juniors learning on your budget, no offshore handoffs.

Designers

Brand identity, UI/UX, motion. People who think in systems, not just pixels.

Developers

Full-stack web, mobile (iOS, Android, cross-platform), and integrations.

Marketers

SEO, SEM, social, content, and lead generation. Channel-agnostic, KPI-driven.

Producers

On-ground events, brand activations, and content production. Singapore-wide.

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FAQ

Frequently asked questions

The four questions we get most often. Don't see yours? Drop us a line.

What does SMMILE actually do?

SMMILE is a full-stack digital agency in Singapore. We design and build websites (WordPress, Shopify, custom), run digital marketing (SEO, SEM, social, lead generation), develop mobile apps, and run on-ground event marketing and brand activations. We have shipped 100+ projects across 15+ industries since 2012.

Where is SMMILE based, and do you work with clients outside Singapore?

Our office is at 21 Toh Guan Road East, Singapore 608609. We work primarily with Singapore-based businesses but have shipped projects for regional and international clients. Most of our work is delivered in person in Singapore; remote collaboration works well for retainers.

How much does a project with SMMILE cost?

Project scope varies widely. As a guideline, our hourly rate is in the SGD 100–150 range (per published profiles). A typical SME website engagement starts in the low four figures and scales with scope. We respond to enquiries with a tailored quote within 1 business day.

Who founded SMMILE?

SMMILE was founded in 2012 by Bryan Ho, who continues to lead the agency as Director. Bryan is reachable at sales@smmile.com or via LinkedIn.

What we do

Join us on this journey to digital success.

Let SMMILE be your partner. Tell us what you're working on — we'll respond within 1 business day.

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